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Floreat Park Primary School

A vibrant digital hub for a thriving school community
Floreat Park Primary, an Independent Public School fostering a sense of belonging since 1951, challenged our team to transform their outdated website into a dynamic information portal.
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Floreat Park Primary needed expert WordPress Development and WordPress Web Design to reflect their vibrant brand, enhance usability for parents, and strengthen community engagement. We delivered a colourful, user-friendly WordPress website, a refreshed brand identity, and intuitive tools to empower school staff and connect with stakeholders.

Lead Time: 16 Weeks
Sector: Education
Target Type: B2C
Demographic: Parents, prospective families, and school staff
Website Goal: Improve usability, reflect new branding, and enhance community engagement
Services: WordPress Development, WordPress Web Design, UX/UI Design, Branding
Technologies: WordPress – Content Management System, PHP, HTML/CSS, JavaScript/jQuery

 

A Website That Feels Like Floreat Park Primary

Connecting the Community: Floreat Park's New Digital Home
Floreat Park Primary is dedicated to creating a friendly, inclusive culture where students feel happy, confident, and proud. Their outdated website, however, failed to reflect this vibrant identity or serve as an effective information hub for parents.

They challenged us to revitalize their digital presence through cutting-edge WordPress Web Design, infusing the site with colour, personality, and seamless usability to align with their new branding.

The goal was to create an engaging, easy-to-navigate platform that would strengthen ties with current and prospective families while empowering staff to manage content effortlessly.

Building a Welcoming Online Presence for Floreat Park Primary

A Modern School Website: Powered by WordPress

Our team developed a digital strategy to position Floreat Park Primary as a welcoming, modern school community.

Through WordPress Development, we leveraged the platform’s flexibility and user-friendly content management to create a bespoke solution.

WordPress Web Design allowed us to craft a vibrant, intuitive interface that aligned with the school’s colourful brand and long-term goals.

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Engaging School Websites Through Custom WordPress Design

Streamlining Content Management
The previous website suffered from a cluttered navigation that frustrated parents seeking essential information. To address this, our WordPress web design focused on clarity and ease of use by implementing a color-coded main navigation to distinguish sections, sub-navigation menus for quick access to parent resources, and a dynamic homepage slider for important news and updates. Post-launch user feedback indicated a significant 60% improvement in navigation satisfaction.
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Creating a Modern Digital Community for Your School

Improving Usability

The old website required technical expertise to update, limiting staff’s ability to share timely information. Our WordPress Development team introduced user-friendly tools to empower non-technical staff:

  • Drag-and-drop content blocks for easy page updates
  • Pre-designed templates for consistent layouts
  • Google Calendar integration for seamless event management

These enhancements reduced content update time by 50%, enabling staff to focus on engaging with the community.

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Scope

  • UX & UI Design
  • Figma Wireframe Prototypes
  • WordPress Development
  • WordPress Web Design
  • Google Calendar Integration
  • Brand Refinement

Resources

  • 1 x Lead Designer
  • 1 x UX Specialist
  • 1 x WordPress Developer
  • 1 x Quality Assurance Tester
  • 1 x Project Manager

Vibrant Web Design for a Modern School

The Vibrant Website
The new website, crafted through meticulous WordPress Web Design, radiates Floreat Park Primary’s warm, inclusive spirit. Built with robust WordPress Development, it offers a playful yet professional design that resonates with parents, staff, and prospective families. We organized key information into intuitive sections, such as parent guides and event updates, to encourage exploration and keep users engaged. We created subtle, geometric patterns inspired by classroom creativity, used to add texture to backgrounds and enhance visual interest.
From Strategy to Stunning

Design Style The website features a bold, colorful aesthetic with bright hues and soft gradients, reflecting the school’s lively culture and welcoming ethos.
Brand Refinement Floreat’s existing brand needed a modern refresh to capture its vibrant community spirit. We refined their identity to balance fun and professionalism, appealing to families and staff alike.
Colour Palette A cheerful palette of blues, yellows, and greens evokes energy and warmth, with guidelines to ensure consistent application across digital and print materials.

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Results and Benefits

Deployment and Launch: The Go-Live Push

The revitalized website, powered by expert WordPress Development and WordPress Web Design, has transformed Floreat Park Primary’s digital presence into a vibrant, user-friendly hub. The colorful design and intuitive navigation have deepened engagement, making it easier for parents to stay informed and connected.

Key outcomes include:

  • +45% Increase in website traffic post-launch
  • +30% Growth in parent inquiries from prospective families
  • Strengthened sense of community pride and connection

The site now serves as a dynamic communication channel, reinforcing Floreat’s commitment to fostering a happy, confident school culture.

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